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Bill Sugg

Bill-SuggPresident Haas Outdoors, Inc./Mossy Oak

Bill Sugg will be the first to tell you he was in the right place at the right time back in 1986 when Toxey Haas introduced him to his Mossy Oak Bottomland pattern that went on to change the way people hunt and found a brand that has endeared itself to the hearts and minds of sportsmen everywhere.

“I’ve had the privilege of working alongside a great team of professionals in all facets of the business who are dedicated to the growth and the perseverance of what the Mossy Oak brand is all about,” Sugg says. “My greatest satisfaction through the years has been watching so many folks within the company flourish and grow under the entrepreneurial and family culture Toxey inspired and created.”

Sugg counts Mossy Oak’s long standing works of philanthropy in a variety of non-profit arenas among its proudest accomplishments, paralleling the successful growth of the company and the loyal consumer following the brand enjoys. By supporting the Catch A Dream Foundation, and conservation/sportsmen’s rights groups like the NWTF, DU, QDMA, BASS, the NRA and others, he believes the brand’s efforts help secure our outdoor tradition’s future, as well as confirm Mossy Oak’s responsibility to our outdoor industry and community.

  • Joined Mossy Oak in December, 1986, as first salesman and first official company employee
  • Production Manager
  • Vice President of Production
  • Executive Vice President of Operations
  • President of Mossy Oak Brand Camo (2004 to present)
  • Member of the Board of Directors of the Catch A Dream Foundation
  • Member of the Clay County North MS Medical Community Hospital Board of Directors
  • Former Member of the Growth Alliance of West Point/Clay County, MS
  • Recipient of Ducks Unlimited Hero of Conservation Award
  • Actively involved in the Episcopal Church of the Incarnation in West Point, MS

Community leadership

Family

Married to Shurley Haas Sugg They have three children and are the grandparents of three ‘perfect’ grandchildren!

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